On the Podcast: A Business Case for Sustainability: Lessons from HanesBrands Chief Sustainability Officer, Chris Fox
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In today's fast-paced world, sustainability is not just a buzzword but a business imperative. Now, more than ever, companies are tasked with balancing profitability with responsibility while also considering their decisions' environmental, social, and economic impacts. But as many of us have seen, it's all too easy for sustainability initiatives to become siloed and disjointed from a company's overall strategy. So, how can brands effectively integrate sustainability into their business operations in a way that's good for the planet, drives growth, and satisfies consumer demand?
In this episode of the Crash Course Fashion podcast, Chris Fox, Chief Sustainability Officer at HanesBrands, joins SFF's founder and CEO Brittany Sierra to dive into the realities of corporate sustainability and the significance of adaptability, constant learning, and flexibility in achieving long-term success.
Chris divulges wisdom from his 25-year career on incorporating sustainability at the heart of business operations, and he elaborates on how HanesBrands harmonizes environmental and social accountability with profitability.
Short on time? Here are a few timestamps to get straight to the goods:
[00:05:47] Constantly learn something new.
[00:10:05] Sustainability in manufacturing.
[00:14:23] Balancing profit and purpose.
[00:17:01] Use less to save money.
[00:19:44] Quality in Sustainability.
[00:27:30] Factory standards must be met.
[00:30:36] Improve factory conditions through ownership.
[00:32:14] Supply Chain Control and Ownership.
[00:39:31] Brands' broken sustainability promises.
[00:40:32] Greenwashing and sustainability efforts.
[00:46:22] HanesBrands' Sustainability goals.
[00:50:05] Looking to the future: technology and innovation.
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Additional Resources:
Learn more about HanesBrands sustainability efforts.
Sustainable Fashion Forum Job Board.
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