October 28–30, 2026  ·  Hyatt Regency Portland

Sustainable Fashion Forum 2026

Where sustainability leaders turn consumer insight into participation, adoption, and measurable business value.

 
3 Days of Insight & Connection
400 Industry Leaders
60+ Speakers & Experts

Bring your team and save 15% when you register three or more attendees

Event Overview

Consumer Behavior Has Entered the Chat

Most sustainability leaders agree that consumer participation matters. But as teams face growing pressure to demonstrate value, secure investment, and show measurable impact, an increasingly urgent question is emerging:

How can consumer behavior be influenced in ways that meaningfully change sustainability's trajectory and create measurable business outcomes?

SFF26 explores the Science of Adoption, bringing together behavioral scientists, consumer psychologists, cultural strategists, and industry leaders to examine what drives participation, trust, demand, and measurable business outcomes.

why attend

What You'll Learn at SFF26

Understanding consumer behavior isn't the end goal. Learning how to turn behavioral insight into participation, adoption, and business outcomes your organization can measure and invest in, is.

Who Attends?

Pangaia
Nordstrom
AII
Vestiaire Collective
Adidas
VF Corp
Rothy's
cascale
everlane
eBay
Pangaia
Nordstrom
AII
Vestiaire Collective
Adidas
VF Corp
Rothy's
Cascale
Everlane
eBay
The Lineup

Meet Our Speakers

Wyatt Cuddington

Textile Certification Strategy Lead

Amazon Climate Pledge Friendly

Jasmine Bina

Founder

Concept Bureau, Exposure Therapy

Katie Thomas

Lead, Consumer Institute

Kearney Consumer Institute

Matt Johnson

Consumer Neuroscientist

NeuroscienceOf

Dr. Meital Peleg Mizrachi

Postdoctoral Fellow, Department of Economics

Yale University

Mike Hower

Founder & Principal Consultant

Hower Impact

Becky Frayer

Behavioral Science Expert

Former Procter & Gamble & Allstate

Aileen Ottenweller

Global Senior Director, Brand and Business Impact Marketing

Patagonia

Bring your team and save 15% when you register three or more attendees

Schedule Overview

What to Expect

Come with questions. Leave with sharper frameworks, fresh perspectives, and connections that extend beyond the conference itself. SFF26 combines expert insight, peer learning, and community-building into an experience designed to help leaders understand what makes sustainability gain traction in the market.

OCT 28

Opening Night Reception

Networking Reception
Kick off SFF26 with an opening night designed for meaningful connection before the main-stage programming begins.
OCT 29

Day 1

Human Behavior Main Stage
Explore the behavioral science, consumer psychology, and cultural forces that shape whether sustainable products, programs, and initiatives gain traction.
OCT 30

Day 2

Case Studies Frameworks
Move from insight to application with case studies, policy perspectives, and practical frameworks for turning sustainability strategy into adoption and business value.
REGISTER NOW

Secure Your Pass to SFF26

General All-Access Pass

$1,095 Tier 1
$895
per person
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Your Pass Includes

  • Two days of keynotes, panels, and cross-functional conversations
  • SFF26 Opening Night reception (Oct 28)
  • Networking opportunities with 400 mid-to-senior professionals
  • The SFF26 Intelligence Report to help your team translate insights into decisions and next steps
  • Light breakfast, coffee, and refreshments throughout
Thought Leadership

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Networking

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