Zahra Biabani

CEO & FOUNDER, IN THE LOOP

Panel: Shifting the Narrative: How Online Communities Are Changing the Rules of Sustainable Fashion

Zahra Biabani is a climate activist, influencer, CEO, and writer. Her content focuses on climate hope, optimism, humor, and action items. After unexpectedly establishing a career as an online sustainability educator and influencer her junior year at Vanderbilt University, Zahra decided to jump head first into the waters of entrepreneurship and authorship.

Her startup, In the Loop, is on a mission to make selling second hand easier.Their software allows thrift/ consignment store owners and secondhand marketplace users to generate an accurate and detailed resale listing with just a picture of a garment, cutting down the time it takes to list by 80%.

Her upcoming book signed by Mango Publishing, Climate Optimism: Climate Wins and Creating Systemic Change Around the World , unpacks the cognitive biases that make optimism difficult to cultivate along with the encouraging environmental trends of the last decade and examples of communities in the Global South pioneering unique solutions to the climate crisis.


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