Dr. Dion Terralonge
CO-FOUNDER & CHIEF MARKETING OFFICER, UNLESS COLLECTIVE
Panel: The Psychology of Fast Fashion: What Sustainable Fashion Brands Are Getting Wrong About Building a Compelling Brand Identity That Resonates with Consumers
Dr Dion Terralonge is a practicing Chartered Psychologist with a BSc, MSc, and Doctorate in Psychology. Dion's love for fashion started early in life, having grown up in a family of avid sewers and regularly watching The Clothes Show with Dion's mother. Over time, Dion became the go-to person for friends seeking fashion advice.
Dion furthered their skills by completing a Diploma in Personal Styling with The London College of Style, where Dion learned about male and female body shapes, color, brand awareness, and style personalities. Dion has always been interested in the intersectionality between Psychology and dress, and the role of "the feel-good factor" in hedonic wellbeing.
Dion combines their expertise in Psychology and fashion to create The Style and Wellbeing Consultancy, offering a retail therapy experience that helps clients shop for clothes that promote self-esteem, confidence, and motivation while expressing their unique style.
Dion is committed to making fashion accessible and inclusive for everyone, believing that expression through fashion is a fundamental aspect of being human. Dion is passionate about supporting clients to feel good both inside and out.
